Brand Guidelines
Logo Usage
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Correct
Use the full-color logo on a light background, always respecting the clear space.
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Filtered
Don’t apply filters, opacity or color shifts—always use the logo’s original colors.
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Cropped
Don’t crop or cut off any part of the logo—always show it in full.
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Wrong background
Don’t place the logo on clashing or unreadable backgrounds—stick to approved light or dark contexts.
Typography Usage
The brand typeface is Outfit. Use it only when creating official cpak-branded assets (logos, badges, UI elements, presentations). Do not use Outfit for general body text, blog posts, or third-party materials.
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Correct
cpak
Heading Style
Body text sample in Outfit. Ideal for brand collateral and UI elements.
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Incorrect
Wrong Typeface
Never substitute Outfit with other fonts for branded materials.